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Published on: Jun 2020 | From USD $2900 | Published By: MORDOR INTELLIGENCE | Number Of Pages: 130
VietnamÕs home textile industry plays an important role in national socio-economic development of the country. VietnamÕs flourishing textile industry is increasing rapidly, which is making the country one of the most popular destinations in Asia for textile investment. Rapid urbanization, improved standard of living coupled with increasing spending power are some of the key factors anticipated to support revenue growth of the market in the region. Furthermore, increasing inclination towards modernizing the interior of the households is resulting in huge demand for home textile products such as bed sheets, pillows & covers, curtains, etc.
Key Market Trends
Growth in Urbanization is Driving the Market
Vietnam home textile market is experiencing growth due to emerging young consumers and growing disposable incomes with the coming of the urbanization. Urbanization refers to the population shift from rural areas to urban areas. Rising levels of urbanization have resulted in an increasing number of new households being setup. Rising urbanisation trends owing to improve the standard of living of the population will also drive the growth of the market.
Growing Bed Linen Segment is Driving the Market
Bed linen includes pillow covers, bed covers, bed sheets and duvet cover. A key reason responsible for increased spending on bed linen is the growing awareness over the numerous physical and mental benefits offered by good sleeping. Factors driving the growth in the country include expanding retail networks, easy access to a range of products and increased demand for designer and luxury bed linen.
Competitive Landscape
The report covers major international players operating in the Vietnam Home Textile Market. In terms of market share, some of the major players currently dominate the market. However, with technological advancement and product innovation, mid-size to smaller companies are increasing their market presence by securing new contracts and by tapping new markets.
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1 INTRODUCTION
1.1 Study Deliverables
1.2 Study Assumptions
1.3 Scope of the Study
2 RESEARCH METHODOLOGY
3 EXECUTIVE SUMMARY
4 MARKET DYNAMICS
4.1 Market Overview
4.2 Market Drivers
4.3 Market Restraints
4.4 Value Chain / Supply Chain Analysis
4.5 Porters 5 Force Analysis
4.5.1 Threat of New Entrants
4.5.2 Bargaining Power of Buyers/Consumers
4.5.3 Bargaining Power of Suppliers
4.5.4 Threat of Substitute Products
4.5.5 Intensity of Competitive Rivalry
4.6 Impact of COVID-19 on the Market
5 MARKET SEGMENTATION
5.1 Material
5.1.1 Bed Linen
5.1.2 Bath Linen
5.1.3 Kitchen Linen
5.1.4 Upholstery
5.1.5 Floor
5.1.6 Other Products
5.2 Distribution Channel
5.2.1 Supermarkets
5.2.2 Specialty Stores
5.2.3 Online
5.2.4 Other Distribution Channels
6 COMPETITIVE LANDSCAPE
6.1 Market Competition Overview
6.2 Company Profiles
6.2.1 Damsan yarntex JSC
6.2.2 Everpia JSC
6.2.3 Phong Phu Corporation
6.2.4 Gilimex
6.2.5 Mirae JSC
6.2.6 Vinaem
6.2.7 Metiseko
6.2.8 Viet Tra Co.Ltd
6.2.9 hung thanh dat company
6.2.10 International Yarn Thread Company Limited
7 MARKET OPPORTUNITIES AND FUTURE TRENDS
8 APPENDIX
9 DISCLAIMER
SECONDARY RESEARCH
Secondary Research Information is collected from a number of publicly available as well as paid databases. Public sources involve publications by different associations and governments, annual reports and statements of companies, white papers and research publications by recognized industry experts and renowned academia etc. Paid data sources include third party authentic industry databases.
PRIMARY RESEARCH
Once data collection is done through secondary research, primary interviews are conducted with different stakeholders across the value chain like manufacturers, distributors, ingredient/input suppliers, end customers and other key opinion leaders of the industry. Primary research is used both to validate the data points obtained from secondary research and to fill in the data gaps after secondary research.
MARKET ENGINEERING
The market engineering phase involves analyzing the data collected, market breakdown and forecasting. Macroeconomic indicators and bottom-up and top-down approaches are used to arrive at a complete set of data points that give way to valuable qualitative and quantitative insights. Each data point is verified by the process of data triangulation to validate the numbers and arrive at close estimates.
EXPERT VALIDATION
The market engineered data is verified and validated by a number of experts, both in-house and external.
REPORT WRITING/ PRESENTATION
After the data is curated by the mentioned highly sophisticated process, the analysts begin to write the report. Garnering insights from data and forecasts, insights are drawn to visualize the entire ecosystem in a single report.
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