Global TV Advertising Software Development Market Research Report 2023

1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global TV Advertising Software Development Market Size Growth Rate by Type: 2018 VS 2022 VS 2029
1.2.2 On-premises
1.2.3 Cloud-based
1.3 Market by Application
1.3.1 Global TV Advertising Software Development Market Growth by Application: 2018 VS 2022 VS 2029
1.3.2 Android TV
1.3.3 Apple TV
1.3.4 Linux TV
1.3.5 Others
1.4 Study Objectives
1.5 Years Considered
1.6 Years Considered
2 Global Growth Trends
2.1 Global TV Advertising Software Development Market Perspective (2018-2029)
2.2 TV Advertising Software Development Growth Trends by Region
2.2.1 Global TV Advertising Software Development Market Size by Region: 2018 VS 2022 VS 2029
2.2.2 TV Advertising Software Development Historic Market Size by Region (2018-2023)
2.2.3 TV Advertising Software Development Forecasted Market Size by Region (2024-2029)
2.3 TV Advertising Software Development Market Dynamics
2.3.1 TV Advertising Software Development Industry Trends
2.3.2 TV Advertising Software Development Market Drivers
2.3.3 TV Advertising Software Development Market Challenges
2.3.4 TV Advertising Software Development Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top TV Advertising Software Development Players by Revenue
3.1.1 Global Top TV Advertising Software Development Players by Revenue (2018-2023)
3.1.2 Global TV Advertising Software Development Revenue Market Share by Players (2018-2023)
3.2 Global TV Advertising Software Development Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by TV Advertising Software Development Revenue
3.4 Global TV Advertising Software Development Market Concentration Ratio
3.4.1 Global TV Advertising Software Development Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by TV Advertising Software Development Revenue in 2022
3.5 TV Advertising Software Development Key Players Head office and Area Served
3.6 Key Players TV Advertising Software Development Product Solution and Service
3.7 Date of Enter into TV Advertising Software Development Market
3.8 Mergers & Acquisitions, Expansion Plans
4 TV Advertising Software Development Breakdown Data by Type
4.1 Global TV Advertising Software Development Historic Market Size by Type (2018-2023)
4.2 Global TV Advertising Software Development Forecasted Market Size by Type (2024-2029)
5 TV Advertising Software Development Breakdown Data by Application
5.1 Global TV Advertising Software Development Historic Market Size by Application (2018-2023)
5.2 Global TV Advertising Software Development Forecasted Market Size by Application (2024-2029)
6 North America
6.1 North America TV Advertising Software Development Market Size (2018-2029)
6.2 North America TV Advertising Software Development Market Growth Rate by Country: 2018 VS 2022 VS 2029
6.3 North America TV Advertising Software Development Market Size by Country (2018-2023)
6.4 North America TV Advertising Software Development Market Size by Country (2024-2029)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe TV Advertising Software Development Market Size (2018-2029)
7.2 Europe TV Advertising Software Development Market Growth Rate by Country: 2018 VS 2022 VS 2029
7.3 Europe TV Advertising Software Development Market Size by Country (2018-2023)
7.4 Europe TV Advertising Software Development Market Size by Country (2024-2029)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific TV Advertising Software Development Market Size (2018-2029)
8.2 Asia-Pacific TV Advertising Software Development Market Growth Rate by Region: 2018 VS 2022 VS 2029
8.3 Asia-Pacific TV Advertising Software Development Market Size by Region (2018-2023)
8.4 Asia-Pacific TV Advertising Software Development Market Size by Region (2024-2029)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America TV Advertising Software Development Market Size (2018-2029)
9.2 Latin America TV Advertising Software Development Market Growth Rate by Country: 2018 VS 2022 VS 2029
9.3 Latin America TV Advertising Software Development Market Size by Country (2018-2023)
9.4 Latin America TV Advertising Software Development Market Size by Country (2024-2029)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa TV Advertising Software Development Market Size (2018-2029)
10.2 Middle East & Africa TV Advertising Software Development Market Growth Rate by Country: 2018 VS 2022 VS 2029
10.3 Middle East & Africa TV Advertising Software Development Market Size by Country (2018-2023)
10.4 Middle East & Africa TV Advertising Software Development Market Size by Country (2024-2029)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 Perfsol
11.1.1 Perfsol Company Detail
11.1.2 Perfsol Business Overview
11.1.3 Perfsol TV Advertising Software Development Introduction
11.1.4 Perfsol Revenue in TV Advertising Software Development Business (2018-2023)
11.1.5 Perfsol Recent Development
11.2 Sunrise Integration
11.2.1 Sunrise Integration Company Detail
11.2.2 Sunrise Integration Business Overview
11.2.3 Sunrise Integration TV Advertising Software Development Introduction
11.2.4 Sunrise Integration Revenue in TV Advertising Software Development Business (2018-2023)
11.2.5 Sunrise Integration Recent Development
11.3 Innowise Group
11.3.1 Innowise Group Company Detail
11.3.2 Innowise Group Business Overview
11.3.3 Innowise Group TV Advertising Software Development Introduction
11.3.4 Innowise Group Revenue in TV Advertising Software Development Business (2018-2023)
11.3.5 Innowise Group Recent Development
11.4 Vrinsoft Technology
11.4.1 Vrinsoft Technology Company Detail
11.4.2 Vrinsoft Technology Business Overview
11.4.3 Vrinsoft Technology TV Advertising Software Development Introduction
11.4.4 Vrinsoft Technology Revenue in TV Advertising Software Development Business (2018-2023)
11.4.5 Vrinsoft Technology Recent Development
11.5 Brights
11.5.1 Brights Company Detail
11.5.2 Brights Business Overview
11.5.3 Brights TV Advertising Software Development Introduction
11.5.4 Brights Revenue in TV Advertising Software Development Business (2018-2023)
11.5.5 Brights Recent Development
11.6 Tothenew
11.6.1 Tothenew Company Detail
11.6.2 Tothenew Business Overview
11.6.3 Tothenew TV Advertising Software Development Introduction
11.6.4 Tothenew Revenue in TV Advertising Software Development Business (2018-2023)
11.6.5 Tothenew Recent Development
11.7 Eastern Peak
11.7.1 Eastern Peak Company Detail
11.7.2 Eastern Peak Business Overview
11.7.3 Eastern Peak TV Advertising Software Development Introduction
11.7.4 Eastern Peak Revenue in TV Advertising Software Development Business (2018-2023)
11.7.5 Eastern Peak Recent Development
11.8 Oodles Technologies
11.8.1 Oodles Technologies Company Detail
11.8.2 Oodles Technologies Business Overview
11.8.3 Oodles Technologies TV Advertising Software Development Introduction
11.8.4 Oodles Technologies Revenue in TV Advertising Software Development Business (2018-2023)
11.8.5 Oodles Technologies Recent Development
11.9 Buildable Custom Software
11.9.1 Buildable Custom Software Company Detail
11.9.2 Buildable Custom Software Business Overview
11.9.3 Buildable Custom Software TV Advertising Software Development Introduction
11.9.4 Buildable Custom Software Revenue in TV Advertising Software Development Business (2018-2023)
11.9.5 Buildable Custom Software Recent Development
11.10 InApps Technology
11.10.1 InApps Technology Company Detail
11.10.2 InApps Technology Business Overview
11.10.3 InApps Technology TV Advertising Software Development Introduction
11.10.4 InApps Technology Revenue in TV Advertising Software Development Business (2018-2023)
11.10.5 InApps Technology Recent Development
11.11 Velotio Technologies
11.11.1 Velotio Technologies Company Detail
11.11.2 Velotio Technologies Business Overview
11.11.3 Velotio Technologies TV Advertising Software Development Introduction
11.11.4 Velotio Technologies Revenue in TV Advertising Software Development Business (2018-2023)
11.11.5 Velotio Technologies Recent Development
11.12 JLOOP
11.12.1 JLOOP Company Detail
11.12.2 JLOOP Business Overview
11.12.3 JLOOP TV Advertising Software Development Introduction
11.12.4 JLOOP Revenue in TV Advertising Software Development Business (2018-2023)
11.12.5 JLOOP Recent Development
11.13 Oxagile
11.13.1 Oxagile Company Detail
11.13.2 Oxagile Business Overview
11.13.3 Oxagile TV Advertising Software Development Introduction
11.13.4 Oxagile Revenue in TV Advertising Software Development Business (2018-2023)
11.13.5 Oxagile Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details

List of Tables
Table 1. Global TV Advertising Software Development Market Size Growth Rate by Type (US$ Million): 2018 VS 2022 VS 2029
Table 2. Key Players of On-premises
Table 3. Key Players of Cloud-based
Table 4. Global TV Advertising Software Development Market Size Growth by Application (US$ Million): 2018 VS 2022 VS 2029
Table 5. Global TV Advertising Software Development Market Size by Region (US$ Million): 2018 VS 2022 VS 2029
Table 6. Global TV Advertising Software Development Market Size by Region (2018-2023) & (US$ Million)
Table 7. Global TV Advertising Software Development Market Share by Region (2018-2023)
Table 8. Global TV Advertising Software Development Forecasted Market Size by Region (2024-2029) & (US$ Million)
Table 9. Global TV Advertising Software Development Market Share by Region (2024-2029)
Table 10. TV Advertising Software Development Market Trends
Table 11. TV Advertising Software Development Market Drivers
Table 12. TV Advertising Software Development Market Challenges
Table 13. TV Advertising Software Development Market Restraints
Table 14. Global TV Advertising Software Development Revenue by Players (2018-2023) & (US$ Million)
Table 15. Global TV Advertising Software Development Market Share by Players (2018-2023)
Table 16. Global Top TV Advertising Software Development Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in TV Advertising Software Development as of 2022)
Table 17. Ranking of Global Top TV Advertising Software Development Companies by Revenue (US$ Million) in 2022
Table 18. Global 5 Largest Players Market Share by TV Advertising Software Development Revenue (CR5 and HHI) & (2018-2023)
Table 19. Key Players Headquarters and Area Served
Table 20. Key Players TV Advertising Software Development Product Solution and Service
Table 21. Date of Enter into TV Advertising Software Development Market
Table 22. Mergers & Acquisitions, Expansion Plans
Table 23. Global TV Advertising Software Development Market Size by Type (2018-2023) & (US$ Million)
Table 24. Global TV Advertising Software Development Revenue Market Share by Type (2018-2023)
Table 25. Global TV Advertising Software Development Forecasted Market Size by Type (2024-2029) & (US$ Million)
Table 26. Global TV Advertising Software Development Revenue Market Share by Type (2024-2029)
Table 27. Global TV Advertising Software Development Market Size by Application (2018-2023) & (US$ Million)
Table 28. Global TV Advertising Software Development Revenue Market Share by Application (2018-2023)
Table 29. Global TV Advertising Software Development Forecasted Market Size by Application (2024-2029) & (US$ Million)
Table 30. Global TV Advertising Software Development Revenue Market Share by Application (2024-2029)
Table 31. North America TV Advertising Software Development Market Size Growth Rate by Country (US$ Million): 2018 VS 2022 VS 2029
Table 32. North America TV Advertising Software Development Market Size by Country (2018-2023) & (US$ Million)
Table 33. North America TV Advertising Software Development Market Size by Country (2024-2029) & (US$ Million)
Table 34. Europe TV Advertising Software Development Market Size Growth Rate by Country (US$ Million): 2018 VS 2022 VS 2029
Table 35. Europe TV Advertising Software Development Market Size by Country (2018-2023) & (US$ Million)
Table 36. Europe TV Advertising Software Development Market Size by Country (2024-2029) & (US$ Million)
Table 37. Asia-Pacific TV Advertising Software Development Market Size Growth Rate by Region (US$ Million): 2018 VS 2022 VS 2029
Table 38. Asia-Pacific TV Advertising Software Development Market Size by Region (2018-2023) & (US$ Million)
Table 39. Asia-Pacific TV Advertising Software Development Market Size by Region (2024-2029) & (US$ Million)
Table 40. Latin America TV Advertising Software Development Market Size Growth Rate by Country (US$ Million): 2018 VS 2022 VS 2029
Table 41. Latin America TV Advertising Software Development Market Size by Country (2018-2023) & (US$ Million)
Table 42. Latin America TV Advertising Software Development Market Size by Country (2024-2029) & (US$ Million)
Table 43. Middle East & Africa TV Advertising Software Development Market Size Growth Rate by Country (US$ Million): 2018 VS 2022 VS 2029
Table 44. Middle East & Africa TV Advertising Software Development Market Size by Country (2018-2023) & (US$ Million)
Table 45. Middle East & Africa TV Advertising Software Development Market Size by Country (2024-2029) & (US$ Million)
Table 46. Perfsol Company Detail
Table 47. Perfsol Business Overview
Table 48. Perfsol TV Advertising Software Development Product
Table 49. Perfsol Revenue in TV Advertising Software Development Business (2018-2023) & (US$ Million)
Table 50. Perfsol Recent Development
Table 51. Sunrise Integration Company Detail
Table 52. Sunrise Integration Business Overview
Table 53. Sunrise Integration TV Advertising Software Development Product
Table 54. Sunrise Integration Revenue in TV Advertising Software Development Business (2018-2023) & (US$ Million)
Table 55. Sunrise Integration Recent Development
Table 56. Innowise Group Company Detail
Table 57. Innowise Group Business Overview
Table 58. Innowise Group TV Advertising Software Development Product
Table 59. Innowise Group Revenue in TV Advertising Software Development Business (2018-2023) & (US$ Million)
Table 60. Innowise Group Recent Development
Table 61. Vrinsoft Technology Company Detail
Table 62. Vrinsoft Technology Business Overview
Table 63. Vrinsoft Technology TV Advertising Software Development Product
Table 64. Vrinsoft Technology Revenue in TV Advertising Software Development Business (2018-2023) & (US$ Million)
Table 65. Vrinsoft Technology Recent Development
Table 66. Brights Company Detail
Table 67. Brights Business Overview
Table 68. Brights TV Advertising Software Development Product
Table 69. Brights Revenue in TV Advertising Software Development Business (2018-2023) & (US$ Million)
Table 70. Brights Recent Development
Table 71. Tothenew Company Detail
Table 72. Tothenew Business Overview
Table 73. Tothenew TV Advertising Software Development Product
Table 74. Tothenew Revenue in TV Advertising Software Development Business (2018-2023) & (US$ Million)
Table 75. Tothenew Recent Development
Table 76. Eastern Peak Company Detail
Table 77. Eastern Peak Business Overview
Table 78. Eastern Peak TV Advertising Software Development Product
Table 79. Eastern Peak Revenue in TV Advertising Software Development Business (2018-2023) & (US$ Million)
Table 80. Eastern Peak Recent Development
Table 81. Oodles Technologies Company Detail
Table 82. Oodles Technologies Business Overview
Table 83. Oodles Technologies TV Advertising Software Development Product
Table 84. Oodles Technologies Revenue in TV Advertising Software Development Business (2018-2023) & (US$ Million)
Table 85. Oodles Technologies Recent Development
Table 86. Buildable Custom Software Company Detail
Table 87. Buildable Custom Software Business Overview
Table 88. Buildable Custom Software TV Advertising Software Development Product
Table 89. Buildable Custom Software Revenue in TV Advertising Software Development Business (2018-2023) & (US$ Million)
Table 90. Buildable Custom Software Recent Development
Table 91. InApps Technology Company Detail
Table 92. InApps Technology Business Overview
Table 93. InApps Technology TV Advertising Software Development Product
Table 94. InApps Technology Revenue in TV Advertising Software Development Business (2018-2023) & (US$ Million)
Table 95. InApps Technology Recent Development
Table 96. Velotio Technologies Company Detail
Table 97. Velotio Technologies Business Overview
Table 98. Velotio Technologies TV Advertising Software Development Product
Table 99. Velotio Technologies Revenue in TV Advertising Software Development Business (2018-2023) & (US$ Million)
Table 100. Velotio Technologies Recent Development
Table 101. JLOOP Company Detail
Table 102. JLOOP Business Overview
Table 103. JLOOP TV Advertising Software Development Product
Table 104. JLOOP Revenue in TV Advertising Software Development Business (2018-2023) & (US$ Million)
Table 105. JLOOP Recent Development
Table 106. Oxagile Company Detail
Table 107. Oxagile Business Overview
Table 108. Oxagile TV Advertising Software Development Product
Table 109. Oxagile Revenue in TV Advertising Software Development Business (2018-2023) & (US$ Million)
Table 110. Oxagile Recent Development
Table 111. Research Programs/Design for This Report
Table 112. Key Data Information from Secondary Sources
Table 113. Key Data Information from Primary Sources
List of Figures
Figure 1. Global TV Advertising Software Development Market Size Comparison by Type (2023-2029) & (US$ Million)
Figure 2. Global TV Advertising Software Development Market Share by Type: 2022 VS 2029
Figure 3. On-premises Features
Figure 4. Cloud-based Features
Figure 5. Global TV Advertising Software Development Market Size Comparison by Application (2023-2029) & (US$ Million)
Figure 6. Global TV Advertising Software Development Market Share by Application: 2022 VS 2029
Figure 7. Android TV Case Studies
Figure 8. Apple TV Case Studies
Figure 9. Linux TV Case Studies
Figure 10. Others Case Studies
Figure 11. TV Advertising Software Development Report Years Considered
Figure 12. Global TV Advertising Software Development Market Size (US$ Million), Year-over-Year: 2018-2029
Figure 13. Global TV Advertising Software Development Market Size, (US$ Million), 2018 VS 2022 VS 2029
Figure 14. Global TV Advertising Software Development Market Share by Region: 2022 VS 2029
Figure 15. Global TV Advertising Software Development Market Share by Players in 2022
Figure 16. Global Top TV Advertising Software Development Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in TV Advertising Software Development as of 2022)
Figure 17. The Top 10 and 5 Players Market Share by TV Advertising Software Development Revenue in 2022
Figure 18. North America TV Advertising Software Development Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 19. North America TV Advertising Software Development Market Share by Country (2018-2029)
Figure 20. United States TV Advertising Software Development Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 21. Canada TV Advertising Software Development Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 22. Europe TV Advertising Software Development Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 23. Europe TV Advertising Software Development Market Share by Country (2018-2029)
Figure 24. Germany TV Advertising Software Development Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 25. France TV Advertising Software Development Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 26. U.K. TV Advertising Software Development Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 27. Italy TV Advertising Software Development Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 28. Russia TV Advertising Software Development Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 29. Nordic Countries TV Advertising Software Development Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 30. Asia-Pacific TV Advertising Software Development Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 31. Asia-Pacific TV Advertising Software Development Market Share by Region (2018-2029)
Figure 32. China TV Advertising Software Development Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 33. Japan TV Advertising Software Development Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 34. South Korea TV Advertising Software Development Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 35. Southeast Asia TV Advertising Software Development Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 36. India TV Advertising Software Development Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 37. Australia TV Advertising Software Development Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 38. Latin America TV Advertising Software Development Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 39. Latin America TV Advertising Software Development Market Share by Country (2018-2029)
Figure 40. Mexico TV Advertising Software Development Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 41. Brazil TV Advertising Software Development Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 42. Middle East & Africa TV Advertising Software Development Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 43. Middle East & Africa TV Advertising Software Development Market Share by Country (2018-2029)
Figure 44. Turkey TV Advertising Software Development Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 45. Saudi Arabia TV Advertising Software Development Market Size YoY Growth (2018-2029) & (US$ Million)
Figure 46. Perfsol Revenue Growth Rate in TV Advertising Software Development Business (2018-2023)
Figure 47. Sunrise Integration Revenue Growth Rate in TV Advertising Software Development Business (2018-2023)
Figure 48. Innowise Group Revenue Growth Rate in TV Advertising Software Development Business (2018-2023)
Figure 49. Vrinsoft Technology Revenue Growth Rate in TV Advertising Software Development Business (2018-2023)
Figure 50. Brights Revenue Growth Rate in TV Advertising Software Development Business (2018-2023)
Figure 51. Tothenew Revenue Growth Rate in TV Advertising Software Development Business (2018-2023)
Figure 52. Eastern Peak Revenue Growth Rate in TV Advertising Software Development Business (2018-2023)
Figure 53. Oodles Technologies Revenue Growth Rate in TV Advertising Software Development Business (2018-2023)
Figure 54. Buildable Custom Software Revenue Growth Rate in TV Advertising Software Development Business (2018-2023)
Figure 55. InApps Technology Revenue Growth Rate in TV Advertising Software Development Business (2018-2023)
Figure 56. Velotio Technologies Revenue Growth Rate in TV Advertising Software Development Business (2018-2023)
Figure 57. JLOOP Revenue Growth Rate in TV Advertising Software Development Business (2018-2023)
Figure 58. Oxagile Revenue Growth Rate in TV Advertising Software Development Business (2018-2023)
Figure 59. Bottom-up and Top-down Approaches for This Report
Figure 60. Data Triangulation
Figure 61. Key Executives Interviewed

SECONDARY RESEARCH
Secondary Research Information is collected from a number of publicly available as well as paid databases. Public sources involve publications by different associations and governments, annual reports and statements of companies, white papers and research publications by recognized industry experts and renowned academia etc. Paid data sources include third party authentic industry databases.

PRIMARY RESEARCH
Once data collection is done through secondary research, primary interviews are conducted with different stakeholders across the value chain like manufacturers, distributors, ingredient/input suppliers, end customers and other key opinion leaders of the industry. Primary research is used both to validate the data points obtained from secondary research and to fill in the data gaps after secondary research.

MARKET ENGINEERING
The market engineering phase involves analyzing the data collected, market breakdown and forecasting. Macroeconomic indicators and bottom-up and top-down approaches are used to arrive at a complete set of data points that give way to valuable qualitative and quantitative insights. Each data point is verified by the process of data triangulation to validate the numbers and arrive at close estimates.

EXPERT VALIDATION
The market engineered data is verified and validated by a number of experts, both in-house and external.

REPORT WRITING/ PRESENTATION
After the data is curated by the mentioned highly sophisticated process, the analysts begin to write the report. Garnering insights from data and forecasts, insights are drawn to visualize the entire ecosystem in a single report.